Product Marketing Manager
Job Opportunity at CONEXiS Inc

Posted on Jul 16    949-360-1880 x1119

Location: El Segundo, CA
Job Type: Full Time
Job ID: W4124055

Rapidly growing (double digits) national leader in website development and software solutions for city and local governments. Our client offers the rare combination of the high growth culture of a growth equity-backed company along with the stability of a near twenty year track record of excellence in our industry.  In 2013 they released a brand new SaaS CMS product as well as gained substantial equity investment from a growth equity firm in 2014.  Here you will not only enjoy the comfort of a rich history or success but also be part of new product development.  This is an opportunity to take what you have learned and apply to a brand new position where you get to make decisions and create your own success.  Under the guidance of an exceptional Marketing Leader AND and company/product expert, you will be given the support and independence to shape and mold this position into exactly what you need!

You will have the opportunity to take charge of both research and strategy as well as execution. There is room to make this position your own, make a strong impact and bring in fresh ideas.
  • Working with the Product and Sales teams to ensure products continually meet market requirements while maintaining business objectives
  • Crafting and packaging the messaging and positioning for products to differentiate them in the market
  • Driving strategic thought leadership to position Vision Internet as a market innovator, and presenting in forums such as webinars and conferences
  • Enabling the sales team by communicating the value proposition of the products and developing sales tools, including demos that support the selling of our products
  • Translating key technical capabilities into benefits
  • Partnering with the product team to define, set and articulate product roadmap
  • Planning and executing the launch of new products and releases, serving as a cross-functional lead to implement the plans
  • Serving as an expert in buyers, how they buy and their buying criteria
  • Serving as an expert in competitors and how to crush them
We are looking for a creative, smart, and innovative individual to oversee our product marketing initiatives. Candidates must have previous experience in a customer-facing product marketing role, preferably SaaS focused.
The Product Marketing Manager is responsible for activities related to outbound marketing of the products, including:
  • You’re analytical, strategic, a good writer, a good speaker, and good in front of customers
  • You’re proficient in the tools of the trade, including Microsoft Office, marketing analytics, marketing automation and social media
  • You’re organized and are used to managing multiple projects at once
  • You're curious about applying new technologies
  • You're driven to solve tough and interesting problems
  • You want to see the results of your work first hand
  • You’re adaptable and enjoy working in a challenging, fast paced environment
  • You enjoy meeting customers and working to innovate solutions with them
  • You're hands on, action oriented, and you care about customers
  • You have demonstrated success defining and launching excellent products
  • You have the ability to understand technology and explain it to a non-technical audience
  • You have excellent written and verbal communication skills
  • You have the proven ability to influence cross-functional teams without formal authority
  • You have a Bachelor’s degree
  • You have a minimum of three (3) years experience as a Product Marketing Manager in a company that frequently brought new products to market
  • You have experience marketing technology (preferably SaaS) products
  • You have experience marketing to the local government market
  • You are able to travel up to 25% of the time
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